Remove the crawl, render and speed problems that stop good content from ever ranking.
You can publish excellent content and still lose, because Googlebot cannot crawl it efficiently, cannot render it, or abandons pages that take four seconds to become interactive. Technical debt is invisible in your CMS and brutally visible in Search Console — soft 404s, discovered-not-indexed, duplicate canonicals, and a crawl budget being spent on faceted URLs nobody will ever search for.
Deliverables
Process
Crawl the site, pull 16 months of Search Console data, and record current Core Web Vitals from field data — not just lab scores.
Every issue is traced to a cause and scored by traffic impact against implementation effort. You get a ranked list, not a 200-page PDF nobody reads.
I write tickets your developers can action directly — file, change, expected result. Where I have access, I implement the changes myself.
Post-deploy re-crawl and Search Console monitoring to confirm each fix actually landed and no regression was introduced.
Outcomes
More of your site indexed, and indexed faster after publication
Core Web Vitals passing on field data, not just in Lighthouse
Crawl budget spent on pages that earn revenue
Proof
Pharmaceutical Export
A non-manufacturing exporter competing against manufacturers for US-facing export queries — now cited in the AI Overview and ranking organically for its head term.
Read the case studyFAQ
Lighthouse is a lab test on a simulated device. Search Console reports the Chrome User Experience Report — real visitors, real devices, real networks. Field data is what Google uses for the ranking signal, so that is what I optimise against.
Yes, where you want me to and access allows. I work comfortably in WordPress, Shopify, Webflow, Drupal and modern JavaScript stacks. If you prefer, I hand your developers precise tickets and review the pull requests instead.
That is a specific audit within this service. I compare the raw HTML response to the rendered DOM to find content Googlebot never sees, then recommend server-side rendering, static prerendering or hydration changes based on your stack.
The audit and prioritised roadmap take two to three weeks. Implementation depends on your development capacity — most sites clear the high-impact items within six to eight weeks.
Free audit
Send me your domain and I’ll reply with the three issues costing you the most organic traffic right now. No pitch deck, no obligation.
You work with me directly — no account managers, no offshore handoff, no junior taking over after the sales call.
