Videos
Everything I teach here is what I actually do for clients. Watch it, apply it, and hire me only if you would rather not do it yourself.
12:15Local SEO
Keyword-stuffing your Google Business Profile name violates Google’s guidelines. There is one legitimate route to the same advantage — and it cannot be challenged.
8:30AI Search
Google Search Console now reports AI Overview visibility. What the Generative AI report shows, what it still hides, and how to act on the data it does give you.
11:00Local SEO
Customers put keywords into your reviews without realising it, and Google bolds them in the map pack. Here is how to make that happen deliberately and ethically.
13:45Local SEO
The Google Business Profile fields almost everyone leaves empty, what a red profile-strength indicator is actually costing you, and how to max the profile out properly.
17:15AI Search
The click-through data behind AI Overviews, why position one no longer means what it did, and the four things to change on your top pages this week.
13:30Case Study
A full breakdown of how a Grapevine, Texas salon became visible in AI Overviews for neighbouring towns it has no physical location in — and the three things that did it.
9:45Content Strategy
A live demonstration of an AI-written site ranking in AI Overviews — and the specific conditions that separate AI content which ranks from AI content which gets penalised.
10:30AI Search
Why citations have replaced rankings as the metric that matters, what zero-click traffic is really telling you, and the on-site and off-site changes that follow.
18:00Content Strategy
The two-tool workflow I use for semantically optimised content: entity coverage from NeuronWriter, drafting in Claude, and the exact prompt structure behind it.
14:30Content Strategy
Six content rules that decide whether Google cites you in AI Overviews, taken straight from Google’s own guidance — plus a live client ranking in Grapevine, Texas.
16:00AI Search
Where SEO budget should actually go now that AI Overviews sit above the organic results — and which line items are no longer worth funding.
21:00AI Search
The actual difference between AI Overview and AI Mode, and a full walkthrough of how a Karachi pharma exporter ended up cited alongside three manufacturing giants.
Free audit
The training is free and always will be. If you would rather have it executed properly instead of learning it yourself, that is what I do.
You work with me directly — no account managers, no offshore handoff, no junior taking over after the sales call.
